Battle Bars was founded in 2018 with a simple mission and vision: A Veteran-owned and operated protein bar company that would lead the industry in taste, nutrition, and natural ingredients. Since then, we’ve strengthened our commitment to our charity partner Operation Enduring Warrior, added further veteran leadership with our CEO, Alex Witt, and introduced a diverse selection of flavors that we believe push the limits on exceptional tasting protein.
These are all incredibly important, but great protein products aren’t all we’re passionate about. As our community grows, so does our charitable support to important organizations like OEW. Your purchase has helped us further support their mission to empower Veterans across the country and for that we are most grateful.
Please take some time to learn about our featured Heroes below. We will continuously be honoring new heroes.
Our first hero was the best friend of our CEO, Alex Witt. "Pat was a husband, father, lifelong patriot, and my brother. He is and will always be my "fight" when driving Battle Bars success. My hope is for every Battle Bars consumer to learn of my friend and take a piece of his kindness with them in their life journey.”
Zamarripa’s entire adult life had been devoted to service. He entered the Navy soon after high school and served with Alex in Iraq, surviving three tours. Zamarripa was awarded numerous medals and decorations for his work in the Navy. He received the Good Conduct Medal, Overseas Service Medal, Global War on Terrorism Expeditionary Medal and the Navy/Marine Corps Achievement Medal, to name a few.
When he returned home, he joined the Dallas Police Department so he could spend more time with loved ones and continue to give back while serving his community. Zamarripa was one of five officers fatally shot during an ambush on July 7, 2016, one month before his 33rd birthday. He is survived by his loving friends and family, including his wife, daughter and stepson.
Are you enjoying your Battle Bars? Share the love socially! #THANKYOUZAM #BATTLEBARS #FUELYOURFIGHT
Nominate a hero
Have a Hero you'd like to honor? We'd like to hear about a Hero of yours... they can be anyone from a military veteran, a first responder, teacher, etc. Tell us about how they have sacrificed to make their community a better place.